Volcanic Ash Face Cleanser - FOR LANDING PAGE ONLY

1. Water (Aqua): the solvent that carries the rest of the formula.
2. Glycerin: derived from vegetable oils. Hydrates the surface of the skin during cleansing.
3. Sodium Lauryl Sulfoacetate: derived from coconut. The primary surfactant. Lifts oil and dirt off the skin.
4. Disodium Laureth Sulfosuccinate: derived from coconut. A secondary surfactant that lathers and rinses residue-free.
5. Bentonite (Volcanic Ash): a mineral clay formed from weathered volcanic ash. Binds to oil and dirt in the pores and pulls them out.
6. Lactobacillus/Radish Root Ferment Filtrate: a fermented probiotic. Supports the skin's microbiome during cleansing and adds mild antimicrobial activity to the preservative system.
7. Punica Granatum (Pomegranate) Seed Oil: cold-pressed from pomegranate seeds. A source of vitamins A, C, and K. Protects the skin from oxidation during the wash.
8. Sodium Phytate: derived from rice bran. Binds trace metals introduced through water and raw materials. Without it, those metals would oxidize the pomegranate seed oil and shorten shelf life.
9. Hydroxypropyl Guar: derived from guar beans. Gives the formula its gel texture.
10. Charcoal Powder: activated carbon. Works with the bentonite to bind impurities.
11. Phenoxyethanol: a synthetic preservative. Prevents bacterial, mold, and yeast growth in the bottle.
12. Ethylhexylglycerin: a preservative booster. Increases the antimicrobial efficacy of the phenoxyethanol.
13. Natural Fragrance: bergamot, clary sage, and patchouli.
    Omitted in the Fragrance-Free variant.

Apply a dime-sized amount to damp skin. Massage in circles for 20 seconds. Rinse with warm water. Pat dry. Use morning and night.

Why doesn't it foam much?
Lather is mostly for show. This uses two gentle coconut-derived surfactants instead of a pile of harsh ones, so you get less foam and a cleaner rinse. Your skin feels clean, not stripped or tight.

Will this dry out my skin?
No. There are no harsh astringents in the formula, and the glycerin and pomegranate seed oil keep the barrier intact while you wash. If your skin runs dry, follow with the Hydrating Face Moisturizer.

Is this a full routine on its own?
Almost. Cleanser plus the Hydrating Face Moisturizer is the whole thing: wash in the morning and at night, moisturize after. Two products, two steps. That's it. No toner, no serum, no ten-step regimen unless you want one.

Is this good for sensitive skin?
The Fragrance-Free variant is. It's the same cleansing formula with the bergamot, clary sage, and patchouli removed - nothing else changes.

What's the difference between Classic and Fragrance-Free?
One ingredient. Classic includes a natural fragrance; Fragrance-Free leaves it out. Same 12 working ingredients underneath either way.

Why so few ingredients?
Most cleansers pad the label with overlapping surfactants, extracts that sound good on a box, fillers you'll never notice. This one is built from what actually cleans your skin and what keeps the formula stable. Nothing else.

Is it safe to use around the eyes?
Yes. Keep your eyes shut while washing and rinse thoroughly.

How long does a bottle last?
A 4 oz bottle lasts roughly 2 months with twice-daily use.

Why is it in a glass bottle?
Glass keeps the formula stable longer than plastic. No leaching, no degradation over the months it sits on your shelf. It's cobalt blue to block light, which protects the actives. The cap is recyclable, and so is the bottle.

Is this a good gift?
It's the kind of thing he'll actually keep using. One step, works on any skin type, no decisions to make. If you're unsure on scent, the Fragrance-Free variant is the safe pick.