Invigorating & strengthening
Description: A gentle shampoo made with saw palmetto and vegan biotin to fortify hair. Formulated with jojoba protein to repair stressed-out strands and aloe vera to soothe the scalp. Coconut-derived surfactants cleanse away dirt and oil to reveal nourished, healthy hair.
Directions: Lather a quarter-sized amount onto wet hair and massage throughout the scalp. Rinse thoroughly until no foam remains. Gentle enough to be used daily. Pair with our Conditioner for best results.
IngredientsSee All Ingredients
Jojoba Oil is rich in beauty-boosting vitamins A, D, and E, as well as antioxidants and fatty acids. It has similar properties to the skin's natural sebum, which means it is able to penetrate deeply into the skin for maximum nourishment.
Aloe Barbadensis Leaf
Aloe barbadensis is a succulent plant that acts as a natural moisturizer. The plant’s leaves also contain antioxidants, such as beta carotene (vitamin A), vitamin C, and vitamin E.
Possesses anti-inflammatory properties and is known to counter DHT, a hormone that contributes to hair loss. Works as an agent to improve hair volume and hydrate the scalp.
99% of our ingredients are from natural origins such as plants, fruits, and minerals.
"Blu Atlas is changing the face of men’s skincare."
"#1 best men’s skincare brand this year."
200+ 5-star reviews
"Blu Atlas is undeniably great… one of the best."
"You’re investing in natural ingredients that work."
Invigorate & strengthen
A mild shampoo that strengthens your hair with the natural goodness of saw palmetto and vegan biotin. Infused with the reparative benefits of jojoba protein, it helps revive distressed tresses, while aloe vera lends a calming effect to your scalp. Powered by coconut-derived surfactants, it effectively eliminates impurities and excess oil, leaving you with hair that looks and feels revitalized.Add to cart
BLU ATLAS VS. EVERYONE
OUR MEDICAL ADVISORY BOARD
Samantha Toerge, M.D.
Dr. Samantha Toerge is regularly included in Washingtonian's Top Doctors list and The Best of Bethesda Magazine. She was President of the Washington, D.C. Dermatological Society. Dr. Toerge completed her residency at Georgetown University Hospital and Washington Hospital Center in Washington, D.C., where she was the Chief Resident in Dermatology.
Heidi Goodarzi, M.D.
Medical, Surgical, and Cosmetic Dermatologist
Dr. Heidi Goodarzi received a National Science Foundation Award and an American Skin Association Grant for Melanoma and Skin Cancer Research. She graduated from Harvard Medical School and completed a Pediatric Dermatology fellowship at Stanford. Dr. Goodarzi is actively engaged in dermatology research and has published a number of peer-reviewed articles.
Anna Chacon, M.D.
Dr. Anna Chacon is a Miami-based, double board-certified, Ivy-League educated dermatologist specializing in medical, surgical, and cosmetic dermatology. Dr. Chacon received her medical degree from Brown University, and her work has since been published in JAAD, Archives of Dermatology, British Journal of Dermatology, Cosmetic Dermatology, and Cutis.
MADE CLEAN IN NEW YORK
The average person applies over 120 chemicals to their face and body every day. We're on a mission to lower that average by ensuring every Blu Atlas product is composed of 96-100% naturally sourced ingredients, all thoroughly vetted through scientific research.
Made In USA
Frequently asked questions
We prioritize clean and natural ingredients for all of our products when possible. All of our products are over 96% natural origin.
We formulate our products to be paraben-, sulfate-, and phthalate-free. To ensure the health and safety of our customers, all of our products are dermatologically tested for safety and efficacy.
Our products are made in New York. We work closely with well-respected formulation partners and renowned dermatologists to create our formulations.
Yes! Our products are unisex and are effective for all genders.
We'll be glad to listen to your use case and to provide suggestions and pointers for your next steps. Send us an email at email@example.com
Our products do not contain active ingredients and can be used in conjunction with other products. With that being said, all individuals are different and may have varying results when using our products. We recommend customers consult with their dermatologist about what products may be best for them.
- Ethan A.Verified BuyerI recommend this productRated 5 out of 5 starsFound a keeper in Blu Atlas's Shampoo!
Found a keeper in Blu Atlas's Shampoo! Finally converted to sulfate-free shampoo, high-quality ingredients in here too. My scalp has felt better than ever, and overall my gf is definitely happy about it lol. Going to buy everything else in their Coconut Apricot scent, big fan.
- Chad H.Verified BuyerI recommend this productRated 5 out of 5 starsSo far so good!
I’ve been having an itchy scalp lately and decided to try a more premium and natural shampoo. Read tons of reviews and I saw this on a bunch of sites. I have to say it is totally worth it! The shampoo lathers really well just only using a quarter sized amount. The smell is amazingly fresh and subtle. The conditioner is creamy and thickens up and lathers very good. After using these my hair has NOT been itchy. Thank you Blu Atlas, I can’t wait to try your skincare products!
- D. C.I do not recommend this productRated 2 out of 5 starsDisappointed
This shampoo is probably good for most hair, but not for mine. It dried my hair out, so it's not for me.
- KevinVerified BuyerI recommend this productRated 5 out of 5 starsOnly shampoo worth the cost
It was everything I wanted before I even used it! Super excited to try the conditioner and try the coconut apricot scent, though I hope it's light on the coconut. Do wish it came with more quantity / lower costs to Canada though!
- KevinI recommend this productRated 5 out of 5 starsc
It was everything I could want, before I even used it. Super excited to try the conditioner and to try the coconut apricot, though I hope the coconut is light!