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White bathroom products labeled shampoo, conditioner, and body wash are arranged on a counter with a rolled towel. A small blue jar labeled face moisturizer is nearby. White tiled background.

Men's grooming made simple. Results made certain.

Most men do not want grooming or personal care to turn into a project. They want products that work, feel good to use, and make them confident they made the right choice. Things they can use every day without second-guessing or comparing options.

Featured Face products

A jar of Blu Atlas Hydrating Face Moisturizer for All Skin Types, in dark blue, showcases a white label with product details and includes seaweed extract for anti-aging benefits.
Hydrating Face Moisturizer for All Skin Types
$20.00
A blue bottle of Blu Atlas Volcanic Ash Gel Cleanser, suitable for all skin types, splashes in clear water amid droplets and gentle ripples.
Volcanic Ash Gel Cleanser
$20.00
Blue bottles of Volcanic Ash Face Cleanser and Face Moisturizer on a light gray background
Face Essentials
$35.00
Restorative Eye Stick on Grey Background
Restorative Eye Stick
$20.00
A jar of Blu Atlass Gentle Exfoliating Scrub for All Skin Types, with a blue label and natural exfoliants, floats on rippling water, making it essential for your grooming routine.
Gentle Exfoliating Scrub for All Skin Types
$20.00
A person holds a dropper above a blue bottle labeled Blu Atlas Vitamin C Serum, a popular antioxidant known for its skin-brightening properties, with a tiled wall in the background.
Vitamin C Serum
$20.00
The blu atlas Protect & Moisturize Duo features a hydrating, natural skincare tube providing UVA/UVB protection. Its water- and sweat-resistant for 80 minutes, vegan, cruelty-free, and paraben-free.
Lightweight Mineral SPF 30
$20.00
A jar of Blu Atlas Brightening Eye Cream, featuring sodium hyaluronate, is showcased before watermelon, apple, cucumber, and aloe on a white backdropโ€”ideal for diminishing dark circles and refreshing your skin.
Brightening Eye Cream
$20.00
Refreshing Lightweight Moisturizer on White Background
Refreshing Lightweight Moisturizer
$20.00
Blu Atlas Face Cleanser
Travel Size Volcanic Ash Face Cleanser
$10.00
A compact blue jar marked "Travel Sized Hydrating Men's Face Moisturizer" by Blu Atlas, featuring a black lid, stands against a plain background, promising an ultra-hydrating solution for your skincare needs.
Travel Sized Hydrating Men's Face Moisturizer
$10.00

Featured Hair products

Natural shampoo for all hair types bottle on grey background.
Natural Shampoo for All Hair Types
$20.00
A bottle of Blu Atlas Soothing and Smoothing Natural Conditioner is positioned on a tray next to a dark blue shower puff, all set against a backdrop of white tiles, featuring nourishing ingredients designed to restore shine.
Soothing and Smoothing Natural Conditioner
$20.00
Two white Blu Atlas Hair Essentials bottles, one labeled Shampoo and the other Conditioner, stand upright against a plain light background, highlighting their clean ingredients.
Hair Essentials
$35.00
A white bottle of Blu Atlas Travel Size Lightweight Hydrating Conditioner with a printed label, featuring nourishing ingredients, is shown against a plain background.
Travel Size Lightweight Hydrating Conditioner
$10.00

Featured Body products

A bottle of Blu Atlas Hydrating Body Wash and a brush gracefully rest on a gray tray against the tiled wall, with an RS Recommends badge in the corner.
Body Wash
$20.00
Blu Atlas Nourishing Body Lotion
Nourishing Body Lotion
$20.00
Two bottles of Blu Atlas Body Essentialsโ€”a white Body Wash and a blue pump Fragrance Free Body Lotionโ€”stand side by side against a light background, showcasing gentle cleansing and skin hydration.
Body Essentials
$35.00
White bar of Exfoliating Blu Atlas bar soap next to packaging
Natural Exfoliating Bar Soap
$14.00
The white cylindrical Add 48-Hour Natural Deodorant from Blu Atlas features Bamboo Extract and Sage Leaf, emphasizing its aluminum-free formula. The products instructions highlight a blend of natures best elements for maintaining daily freshness.
48-Hour Natural Deodorant
$20.00
Blu Atlas Travel Size Body Wash
Travel Size Hydrating Body Wash
$10.00
Image of Mini Blu Atlas Deodorant on White Background
Travel Size Aluminum-Free Deodorant
$10.00
Cosmetic products including a jar, bottles, and a towel on a textured surface
Essentials Travel Set
$20.00 $30.00

Fragrance

Blu Atlas Atlantis Eau de Parfum Award
Atlantis Eau de Parfum
$30.00
A blue perfume bottle titled Bountiful Eau de Parfum rests on a complementary Blu Atlas box against a gradient background, emanating an enchanting fragrance.
Bountiful Eau de Parfum
$30.00
Blu Atlas Atlantis Eau de Parfum 10mL on white background
Travel Size Atlantis Eau de Parfum
$30.00
Blu Atlas Travel Size Bountiful Eau de Parfum
Travel Size Bountiful Eau de Parfum
$30.00

Let customers speak for us

from 4724 reviews

Its good

Juan
Shower Bundle

This is a gem on the lips. No petroleum or crazy additives.

Pedro
Lip Balm

Works for me. I use Harrys anti-pers if im being active, but this works casually on my day to day.

Pedro
48-Hour Natural Deodorant - Fragrance Free

I feel like this is better the Cerave SA Renewing cleanser. Your face feels clean and looks refreshed.

Pedro
Gentle Exfoliating Scrub - Coconut Apricot

Idk. Makes your skin feel nice.

Pedro
Purifying Face Mask
I am going to miss these gummies.

I have really enjoyed these and am disappointed they are being discontinued. I noticed a difference in my nails and my skin because of these, but now I have to try to find something comparable.

James Honea
Hair & Skin Gummies
Easy Daily Morning Moisturizer

Tried this moisturizer for several days and Iโ€™m impressed. The texture is very lightweight, absorbs fast, and leaves no sticky or oily feeling. No irritation, no breakouts, and nothing unusual showed up on my skin. My skin feels calm and well hydrated.

I use this in the morning, followed by Blu Atlas Lightweight Mineral SPF 30. This combo works well for me โ€” comfortable, simple, and easy for daily use. ๐Ÿ’™๐Ÿ’™

Dominic Tea
Refreshing Lightweight Moisturizer

Quick results

Mack
Face Essentials

Very light, smells amazing.

Dorothy
Hair and Body Oil

Excellent

Wayne
Hydrating Face Moisturizer for All Skin Types
Please bring back Original

I really like this product, but please bring back the Original scent. Who decided that men want their hair to smell like Apricot Coconut?

Jason
Hair Gel

This is the best face moisturizer in my opinion. I love it.

John
Hydrating Face Moisturizer for All Skin Types

Nice quality product a little costly for some SPF

Khaliel
Lightweight Mineral SPF 30

Great smell! Very silky. Not greasy or sticky โ€ฆ. Working outside really dries my skin out. This Blu Atlas coconut apricot really works

D.L.A.
Nourishing Body Lotion

They need to bring back the beard shampoo โ€œclassicโ€ scent. No one likes the coconut scent.

Jerry
Beard Conditioner

What customers think about the store

Store offers premium men's grooming products with natural, clean ingredients. Customers praise quality, effective formulations, and sophisticated scents. Products include skincare, haircare, body care, and sun protection. Most users report excellent results, t...

AI-generated from customer reviews.

Hair Ingredients Scent Skin