Newest Releases

BOGO Is Back: Grab 2, Save Big

For a limited time, when you buy any full-size Blu Atlas product, you’ll get your second for 50% off. From our bestselling Atlantis Eau de Parfum to our powerful new skincare launches, now’s the time to stock up or try something new.

Mix, match, repeat. Just don’t wait—this deal won’t last.

👉 Code: BOGO50OFF

Some exclusions apply. Sets, bundles, and large sizes not included.

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The word 'SWAGGER' in bold, black letters.GQ magazine logo in bold black letters.Woman playing tennis, mid-swing, with a sunny sky background.
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